Caption for Picture
L-R: Mr. Marcus Langley (Research Fellow, Big Win Philanthropy), Fa’Iz Imam (Principal Advisor to the Honourable Minister, Federal Ministry of Arts, Culture, Tourism, and the Creative Economy), The Honourable Minister, Hannatu Musa Musawa, Esq.; Dr. Kesetebirhan Admasu (CEO, Big Win Philanthropy), Mr. Raphael O. Oraelume (Director Overseeing Office of the Permanent Secretary, FMACTCE), and Mr. Taye Bacha (Research Fellow, Big Win Philanthropy). The photo was taken during a high-level meeting between the Federal Ministry of Arts, Culture, Tourism, and the Creative Economy and Big Win Philanthropy to discuss strategic collaborations aimed at unlocking Nigeria’s demographic dividend through job creation and economic transformation in the creative and tourism sectors.
Unlocking Nigeria’s Demographic Dividend: A Strategic Partnership for Jobs and Growth
The Federal Ministry of Arts, Culture, Tourism, and the Creative Economy (FMACTCE) has entered a transformative partnership with Big Win Philanthropy to address deep structural challenges in Nigeria’s economy, aiming to unlock the nation’s demographic dividend. This collaboration is poised to deliver significant outcomes:
Creation of better jobs.
Enhanced GDP performance.
Increased revenue generation by indigenous companies.
Nigeria Destinations 2030: A Bold Vision
The initiative, Nigeria Destinations 2030, seeks to create 2 million jobs within the creative economy, anchored on rigorous economic analysis and benchmarking against similar economies that have prioritized human capital investment.
Big Win Philanthropy’s Transformative Approach
Big Win Philanthropy, renowned for its data-driven strategies, focuses on three core areas to drive sustainable economic growth:
- Human Capital Development: Equipping youth with skills for high-growth sectors.
- Structural Reforms: Addressing infrastructure, policies, and access to capital.
- Scalable Solutions: Implementing measurable and impactful strategies.
Their expertise in removing barriers and mobilizing resources globally positions them as a perfect partner to revitalize Nigeria’s creative economy.
The Partnership in Action
This collaboration signifies a commitment to transformative economic growth. Big Win Philanthropy has pledged ₦40 billion to:
Support Nigeria’s creative and cultural industries.
Boost the tourism and hospitality sectors.
By leveraging public-private partnerships, the collaboration aims to foster youth empowerment, unlock innovation, and create sustainable job opportunities across the country.
FMACTCE’s Strategic Focus Areas
The Ministry is taking a proactive approach to achieve these ambitious goals by emphasizing:
Data Mapping: Identifying and quantifying growth areas within the creative economy and tourism sectors.
Bankable Projects: Developing actionable roadmaps to attract private sector investments.
Public-Private Collaboration: Formulating policies and providing infrastructure to enable private sector growth.
Expanding Job Creation Across Industries
Big Win Philanthropy is broadening its scope to incorporate the tourism and hospitality sectors alongside the creative economy. This expansion aims to significantly boost job creation across diverse industries, including arts, entertainment, media, and tourism.
Why This Matters
This strategic partnership lays the groundwork for a more prosperous, innovative, and inclusive Nigeria. By fostering collaboration between FMACTCE and Big Win Philanthropy, the nation is set to unlock its full potential, harness its demographic dividend, and drive sustainable economic transformation.